Design is about
solution. experience. communication. transformation. inspiration.

Your customer deserves a memorable experience.

Cases

Resolve Aí

An application that brings together professionals ready to serve clients who need different services.

System panel interface cover.

CREDICOM: Spreadsheet module

Lean Inception with a proposal to optimize and standardize the spreadsheet process. In addition to providing histories and forms of consultation for credit provision.

A product is good when...

…it meets consumer needs effectively, offering quality, durability and consistently satisfying their expectations.

A product is good when...

…it meets consumer needs effectively, offering quality, durability and consistently satisfying their expectations.

About me

What keeps me motivated to work every day is knowing that design has the ability to transform the lives of thousands of people, through solutions that improve and facilitate the day-to-day lives of each of them.

Throughout my career, I have helped plan and build interfaces for websites and systems, combining user experience design (UX) and visual design (UI) to develop projects that meet, in the best possible way, the needs and desires of users and business.

Soft skills

  • Curiosity
  • Collaboration
  • Creativity
  • Communication

Principal tools

UX badges

How do I work?

Although I employ this methodology as the primary guideline in my projects, it’s important to emphasize that it’s not an inflexible rule. Each process is flexible and can be adjusted according to the specific needs of each project.

01 Research

Understanding involves researching to uncover user needs and behaviors, gaining clarity on the problem.

02 Direction

Direction entails defining project requirements, identifying key functionalities, and beginning brainstorming for solutions.

03 Construct

Construction includes creating low and high-fidelity prototypes, validating solutions.

04 Interation

Iteration involves collecting user feedback, analyzing metrics, and conducting usability tests for continuous improvement after product launch.

Some services

Usability Testing

Conducting tests with real users to evaluate the effectiveness and ease of use of the product, identifying areas for improvement.

User Research

Conducting research to understand the needs, behaviors, and preferences of users through methods such as interviews, surveys, and observation.

Persona Development

Creating fictional characters that represent different user types to better understand their goals, motivations, and pain points.

Information Architecture

Organizing and structuring content and features of a product to ensure intuitive navigation and findability.

Prototyping

Building interactive prototypes of the product to simulate user interactions and test usability before development.

Iterative Design

Continuously refining and improving the design based on user feedback, usability testing results, and evolving project requirements.

Design não envolve apenas telas bonitas.

A good interface ensures that the product is accessible to everyone, regardless of their abilities or limitations, being easy to use and useful for its users.

Client Testimonials

"What stands out most about Yasmim's work is her real interest in the tasks that are delegated to her. Always seeking to understand all variables, bringing new points of view, employing quality in their deliveries, showing commitment and proactivity. Working with her was always rewarding, as I knew she was someone I could trust. I believe that the words that most define Yasmim are: commitment, proactivity and confidence."​
1707227354936
Cesimar Xavier
Especialist Design System
"I worked with Yasmim in a Stefanini innovation center. We had the opportunity to collaborate on several projects as Service, UX and UI Designers. She is a highly skilled professional, especially planning and prototyping interfaces. Taking initiative to solve problems, she is very responsible with her deliveries and is always eager to learn more."​
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Bernadete Bittencourt
UX Designer
"I had the opportunity to work with Yasmim at NAVI, as well as study the technical course at IFRN. Therefore, I feel completely confident in recommending your work. She is a talented professional, committed to her tasks and knows how to work as a team. It has unquestionable value."​
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João Pereira
Developer
If you think good design is expensive, you should look at the cost of bad design.
Dr. Ralf Speth
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